Apple Inc. Employs the Artificial Intelligence Chief of Google

Apple Inc. has hired John Giannandrea, the chief of search and artificial intelligence of Google, a major achievement in its bid to  catch up to the artificial intelligence technology of its competitors.

On Tuesday, Apple announced that Giannandrea would run the company’s “machine learning and A.I. strategy.” He will also become one of the 16 executives who will report directly to Timothy D. Cook, Apple’s chief executive.

“Our technology must be infused with the values we all hold dear,” Cook stated. “John shares our commitment to privacy and our thoughtful approach as we make computers even smarter and more personal.”

Meanwhile, as Apple become the world’s most valuable publicly traded company on the back of its iPhone, many people in the technology industry consider Siri, Apple’s digital assistant, to be less effective compared to its counterparts at Amazon and Google.

Giannandrea helped lead the push to integrate A.I. throughout the products of Google, such as internet search, Gmail, and Google Assistant.

He joined Google back in 2010 when the company bought Metaweb, a start-up where he served as chief technology officer. Metaweb was constructing what it described as a “database of the world’s knowledge,” which Google used into its search engine to answer the queries of its consumers.

During Giannandrea term, A.I. research became increasingly important inside Google, with its primary A.I. lab, Google Brain,moving into a space beside the chief executive, Sundar Pichai.

Meanwhile, Apple has made other high-profile hires in the field, including Russ Salakhutdinov, a professor at Carnegie Mellon. He studied at the University of Toronto under Geoffrey Hinton, who helps oversee the Google Brain lab.

 

Apple Plans to Use its Own Chips in 2020

Apple is planning to use its own chips in Mac computers starting in early 2020, replacing processors from Intel Corporation.

According to the people familiar with the plan, the initiative, known as Kalamata, is still in early developmental stages, but comes as part of a larger strategy to make all of Apple devices work more similarly and seamlessly together.

The project, which was already approved by executives, will most likely to result in a multi-step transition.

Meanwhile, the plan of Apple would be a blow to Intel, who helped revive Apple’s Mac success and linked the chip-maker to one of the leading brands in electronics.

Apple provides Intel with 5 percent of its annual revenue.

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