Huawei Shifts Focus onto European Markets
On Tuesday, in Paris, Huawei
introduced its two new flagship phones, the P30 series. The Chinese tech
company shifted its focus onto Europe as the United States have had it banned
for suspicions of committing espionage. Huawei
unveiled the new P30 and P30 Pro, as well as its new innovative take on eyeglasses
which Huawei refers to as the “smart eyewear”.
The P30 series will be the
successor to Huawei’s successful product line, the P20 series, and is set to be
released on April 5th of this year. Huawei’s smart eyewear, on the other hand,
will be available in the market on July with more information yet to be
disclosed.
In Q4 of 2018, the tech giant
sold 13.3 million, a whopping 55.7% increase from previous year’s sales, in
Europe alone. The P20 maker is looking onto selling up to 260 million
devices globally this year with its bets on the newly-announced smartphone
pushing the boundaries to achieve this target.
Huawei’s consumer products CEO, Richard
Yu, claimed that every year, they pour huge resources into technology and
innovation, and that Huawei is leading innovation to create a better-connected
life.
The third best ranked smartphone
manufacturer is also looking into being a world leader in 5G, and Europe is
welcoming Huawei’s global ambitions with open arms. However, discussions about
better management of cybersecurity was suggested by the European Commission as
the world gets ready for 5G technology.
Abraham Liu, Huawei’s chief
representative to the EU, stated, “Huawei understands the cybersecurity
concerns that European regulators have. Huawei looks forward to contributing to
the European framework on cybersecurity. We are firmly committed to continue
working with all regulators and partners to make the 5G rollout in Europe a
success.”
Daniel Hernandez, device unit director
for Spain’s Telefonica, said, “Huawei is ahead of competition when it comes to
5G technology.”
“Not only in infrastructure, but also in
devices. Huawei continues to bring innovation every six months. They continue
to improve their products and they continue to bring that hunger and drive that
makes the company truly unique. That’s why we want to work with them, because
we have the same ambition,” he added.
The United States, in contrast, has been unfavorable of
Huawei, and persuaded its European allies to remove the Chinese tech company
from their networks similar with the decisions it has made.
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Huawei Shifts Focus onto European Markets
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March 28, 2019
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